Case Studies
Yield Software


Highlights
Industry: Web Marketing
Challenge: Yield Software wanted to educate their first-time visitors about their Web marketing system in a simple yet dynamic manner. Yield Software were looking for a full solution that had to be up and running in only three weeks.
Solution: In less than two weeks EyeView delivered a complete video engagement solution including video production, simple java script integration, customized player, hosting and streaming.
Result: Two weeks after the kickoff meeting, Yield Software had a compelling homepage video educating their customers and keeping them engaged.

The Customer
Yield Software (www.yieldsoftware.com) Web Marketing Suite is a fully automated, totally integrated search marketing system that optimizes natural (or organic) search, paid search, and landing pages. Their secure, cloud-based application is accessible via any web browser, and it is a complete, easy and profitable way for businesses to generate new traffic and improved customer conversion rates at a lower overall cost.


The Challenge
Yield Software had to find a video solution that would explain their unique web marketing product in under two minutes with a high standard of professionalism, and fast! They needed a cost effective, high quality video with immediate ROI. They were also looking for ONE vendor that supplied an end-to-end solution so they could concentrate on their business.

The Solution
The video engagement solution was the perfect answer for Yield Software. This complete solution saw the team listen to the core messages Yield wanted to convey and then work tirelessly on creating the script, storyboard and video animation. With our intelligent publishing we were then able to quickly integrate into the Yield Software website delivering their new video through a lightbox display format for their visitors to enjoy.

The Result
A truly compelling, high quality Video Engagement Solution delivered in less than two weeks from start to finish.

We knew we wanted a video and didn't have the time or resources to work with a number of different vendors on creating the video content, publishing it on the website, streaming it etc. We came across EyeView's showcase and knew immediately they were the team for the job. We were impressed by the team's ability to translate our key messages into a compelling video in such a short time!
Derek Gordon, VP of Marketing, Yield Software